sales account manager

Code 1420.3

Sales account managers serve as intermediators between clients and the organisation, managing both sales and long term relations with the client. They have knowledge about products and services and develop contracts with customers.

Essential skills

Knowledge

  • characteristics of products
  • characteristics of services
  • product comprehension
  • company policies
  • customer service

Skills and competences

  • apply company policies
  • build business relationships
  • study sales levels of products
  • ensure client orientation
  • manage contracts
  • keep records on sales
  • maintain customer records
  • maximise sales revenues
  • perform data analysis
  • perform customers’ needs analysis
  • implement customer follow-up
  • use customer relationship management software

Transversal competences

  • prospect new customers
  • negotiate price
  • produce sales reports
  • forecast account metrics

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What to assess for this role

Technical knowledge can be verified with tests and references. What never shows up on a CV are the transversal competences, and they explain most failed hires. Before closing, it pays to measure them with a standardised battery.

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Sources

This service uses the ESCO classification of the European Commission and the Mapha Taxonomy developed by OTIC SOFOFA (CC BY 4.0), in an adapted version. Group codes come from the ILO's ISCO-08. See sources and licences