sales assistant
Code 5223.4
The sales assistant / sales executive (ejecutivo de ventas o asesor comercial) prospects, advises and closes product or service sales in the field, store or remotely. Use this Job Dictionary profile to build the baseline sales-force profile before scaling to team leads.
Essential skills
Knowledge
- characteristics of products
- characteristics of services
- product comprehension
- company policies
Skills and competences
- stock shelves
- examine merchandise
- ensure compliance with legal requirements
- ensure client orientation
- guarantee customer satisfaction
- ensure stock storage safety
- demonstrate products' features
- follow up orders for customers
- identify customer's needs
- llevar la caja
- maintain relationship with customers
- maintain relationship with suppliers
- provide customer follow-up services
- organise product display
- Order products
- prepare sales checks
- prevent shoplifting
- process refunds
- carry out order intake
- carry out active selling
Transversal competences
- provide customer guidance on product selection
- plan aftersales arrangements
- monitor stock level
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What to assess for this role
Assess customer orientation, rejection resilience, commercial honesty and CRM process discipline.
See psychometric assessmentLo que más nos preguntan
Common questions about this role when you are hiring or writing the job profile.
- What does a sales executive do?
- Discovers needs, presents the offer, negotiates within margins and handles basic post-sale follow-up.
- Retail vs B2B seller?
- Both need persuasion; B2B means longer cycles and multiple stakeholders; retail prioritises pace and floor experience.
- What to assess when hiring sellers?
- Goal motivation, customer ethics and commercial activity consistency—not only charisma.
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Sources
This service uses the ESCO classification of the European Commission and the Mapha Taxonomy developed by OTIC SOFOFA (CC BY 4.0), in an adapted version. Group codes come from the ILO's ISCO-08. See sources and licences