Obrii Consulting
Obrii App

product development manager

Code 1223.2.1

Product development managers coordinate the development of new products from beginning to end. They receive briefings and start envisioning the new product considering design, technical and cost criteria. They conduct research on market needs and create prototypes of new products for untapped market opportunities. Product development managers also improve and boost technological quality.

Essential skills

Knowledge

  • product life-cycle
  • market research

Skills and competences

  • analyse data about clients
  • combine business technology with user experience
  • define technical requirements
  • develop new products
  • design customer experiences
  • design prototypes
  • draw conclusions from market research results
  • plan product management
  • develop product design

Transversal competences

  • analyse consumer buying trends
  • calculate design costs
  • calculate production costs
  • manage budgets
  • perform market research
  • follow company standards

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What to assess for this role

Technical knowledge can be verified with tests and references. What never shows up on a CV are the transversal competences, and they explain most failed hires. Before closing, it pays to measure them with a standardised battery.

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Sources

This service uses the ESCO classification of the European Commission and the Mapha Taxonomy developed by OTIC SOFOFA (CC BY 4.0), in an adapted version. Group codes come from the ILO's ISCO-08. See sources and licences