Flower and garden shop manager
Also searched as: Gerente de floristería y tienda de jardinería · Gerente de floristería · Florista (local)
Code 1420.4.22
What does a Flower and garden shop manager do?
The florist shop manager (encargado de floristería) leads the flower/garden shop: buying, design, sales and team. Use this Job Dictionary profile to specialised green retail. It includes the dictionary skills map to build the ad and the assessment.
How critical is this role
Connects strategy with day-to-day execution.
In a small shop they hold buying, live shrink and daily sales. Without that judgement inventory either spoils or runs short on the date that sells most.
A reference range based on our own search work in Chile, not a figure from a published study. It shifts with the salary offered, the location and any exclusivity requirement.
How we classify critical rolesWorking on a Flower and garden shop manager role?
Use this profile as a starting point. Align responsibilities and assessment criteria with your team's actual needs.
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Essential skills
Knowledge
- employment law
- sales activities
Skills and competences
- advise customers on types of flowers
- manage theft prevention
- apply health and safety standards
- ensure correct goods labelling
- recruit employees
- create flower arrangements
- order supplies
- set up pricing strategies
- set sales goals
- study sales levels of products
- ensure compliance with purchasing and contracting regulations
- ensure client orientation
- place orders for flower products
- perform procurement processes
- maintain relationship with customers
- maintain relationship with suppliers
- maximise sales revenues
- obtain relevant licenses
- handle sensitive products
- supervise merchandise displays
- oversee promotional sales prices
- use different communication channels
Transversal competences
- manage budgets
- manage staff
- negotiate sales contracts
- negotiate buying conditions
- adhere to organisational guidelines
- monitor customer service
- measure customer feedback
Download the role profile
We'll send you a profile ready to paste into your job ad: purpose, essential and optional skills, and what to assess. One email, no signup.
What to assess for this role
Assess floral waste, commercial creativity and floor leadership.
See psychometric assessmentLo que más nos preguntan
Common questions about this role when you are hiring or writing the job profile.
- What does a florist shop manager do?
- Practises the trade to the ad's standard: production, service or maintenance with a focus on quality and safety.
- What synonyms does the Chilean market use?
- Besides the formal title, ads use forms like encargado de floristería. The dictionary indexes them so search does not fail.
- What to assess when hiring a florist shop manager?
- Assess floral waste, commercial creativity and floor leadership.
Similar roles
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Sources
This service uses the ESCO classification of the European Commission and the Mapha Taxonomy developed by OTIC SOFOFA (CC BY 4.0), in an adapted version. Group codes come from the ILO's ISCO-08. See sources and licences