Commercial sales representative

Code 3322.1

Commercial sales representatives represent a company in selling and providing information on goods and services to businesses and organisations.

Essential skills

Knowledge

  • characteristics of products
  • characteristics of services
  • product comprehension
  • sales strategies
  • customer relationship management
  • sales promotion techniques

Skills and competences

  • apply technical communication skills
  • prospect new regional contracts
  • communicate with customers
  • contact customers
  • demonstrate motivation for sales
  • ensure compliance with purchasing and contracting regulations
  • ensure compliance with legal requirements
  • ensure client orientation
  • guarantee customer satisfaction
  • demonstrate products' features
  • implement sales strategies
  • keep records of customer interaction
  • keep records on sales
  • maintain relationship with suppliers
  • carry out sales analysis
  • implement customer follow-up
  • record customers' personal data
  • respond to customers' inquiries
  • answer requests for quotation
  • have computer literacy
  • use customer relationship management software

Transversal competences

  • advise on merchandise features
  • prospect new customers
  • produce sales reports

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What to assess for this role

Technical knowledge can be verified with tests and references. What never shows up on a CV are the transversal competences, and they explain most failed hires. Before closing, it pays to measure them with a standardised battery.

See psychometric assessment

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Sources

This service uses the ESCO classification of the European Commission and the Mapha Taxonomy developed by OTIC SOFOFA (CC BY 4.0), in an adapted version. Group codes come from the ILO's ISCO-08. See sources and licences